Change is a necessary part of growth. Without it, you stagnate and lose your competitive edge. That’s why many top companies recognize the rebranding process as an essential tool in their strategic toolkit. Here’s how (and why) to do it for your small business.
Excessive mass appeal can lead to a lack of focus and burnout. That’s why specificity about your niche audience and market can help ensure your success as a self-employed professional. These strategies will help you niche down to improve your skill and profitability.
Dating as an entrepreneur can be overwhelming. You don’t want to give up too much in terms of your work commitment, but shouldn’t deny yourself the opportunity to fall in love either. How to strike a balance? These self-employed professionals have a few tips to prove that you don’t have to be a hermit to build a thriving business.
Sometimes it’s better to see resigning as a new beginning, rather than a regrettable end. It could be to protect your mental health, upgrade to a higher-paying gig, or even start your own business. These first-hand stories from entrepreneurs across industries are all great examples of such scenarios. Their accounts–plus a few tips on responsible quitting–will help your professional transition much easier, and more positive.
Diversity, equity, and inclusion (DEI) is the future of business. It improves innovation and productivity… but only if it’s genuine. So, how do you grow a startup that welcomes people of all backgrounds? These insights and tips will help strengthen your diversity initiatives for a more equitable startup.
From corporate founders to hourly workers, professionals everywhere have unique interpretations of the latest buzzword: "quiet quitting." Here's a bit of clarity on what "quiet quitting" really means, and why we need to ditch this discourse to usher in authentically healthy work lives.
Knowing how and when to work for free is a craft new freelancers and entrepreneurs must master. This knowledge is essential for business growth and endurance. Here’s what you need to know about when (and when not) to be flexible with your pricing.
If you’re going to grow your business, you need to do more than virtue-signal. Here’s how to achieve high ethical standards while ensuring potential clients, partners, or employers align with your business values.