Jazmin Murphy, Author at The Vector Impact by Vector Marketing

Building a Recession-Proof Business in 5 Steps (With Insights From Actual Business Owners)

Jazmin Murphy·June 17, 2022

The possibility of a recession is rearing its ugly head yet again. Freelancers are anxiously wondering how to raise their rates. Small business owners are gearing up to shield their companies from the economic fallout. And all are bracing for the downturn.

Career

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The Art of Under-Promising and Over-Delivering (With Sales Pitch & Offer Examples)

Jazmin Murphy·June 3, 2022

Knowing what to highlight and promise in your sales pitch is tricky. You want to give your prospect as many reasons as possible to close the sale, but you don’t want to oversell or misrepresent your offer. It’s a fine line to walk.

Skills

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5 Ways Business Owners Can Set Professional Boundaries

Jazmin Murphy·May 19, 2022

s a business owner, keeping your revenue flowing and your mind at ease can be pretty demanding. It...

Career

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Growing Your Business With Diverse Freelance Clients: 6 Steps to Success

Jazmin Murphy·May 4, 2022

Freelance work is booming. And opportunities for international collaboration are on the rise. Yet, most entrepreneurs are comfy with their existing networks and are unprepared to expand their business.

Career Skills

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Hustle vs. Hobby: What’s Best for You (and How to Master Hustle Culture Like a Boss)

Jazmin Murphy·April 21, 2022

It feels impossible to scroll through social media without people pushing hustle culture as the only route to make more money.

Career

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Why Research-Based Content Marketing Matters (and How to Do It Well)

Jazmin Murphy·March 24, 2022

ou’ve probably heard a spiel or two about the importance of content marketing. You know you need it....

Skills

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